When compared to exporters from countries with subsidized compliance ecosystems, Indian MSMEs may find themselves at a disadvantage.
Smaller manufacturing hubs, especially those in export-linked sectors, need direct technical help to meet international environmental requirements. (Source: prhandout)
India’s Micro, Small, and Medium Enterprises (MSMEs) shoulder a large share of the country’s economic activity. They contribute close to 29.2% of the GDP and account for around 45% of total exports. Their role extends beyond numbers, they provide jobs, sustain local economies, and connect rural livelihoods to wider markets.
Many operate from modest spaces, small factories, home-based workshops, or industrial clusters tucked away from city centres. Yet their products find their way into global supply chains, especially in textiles, leather, food processing, and metal goods. That connection to international trade is now under pressure.
New climate rules in the EU, the US, and other developed markets are reshaping trade expectations. Exporting is no longer just about price or quality. It is about showing how a product was made, whether clean energy was used, how waste was managed, and what kind of emissions were involved. For MSMEs in energy-heavy sectors, even a minor policy shift abroad can demand major changes at home.
Environmental Norms Are Redefining Trade Access
Developed markets are embedding environmental goals directly into trade policy. Regulations such as the EU’s Carbon Border Adjustment Mechanism (CBAM), eco-labeling requirements, and strict packaging rules are emerging as formal trade conditions. Products that do not meet these benchmarks may be subjected to carbon taxes or denied entry altogether.
Sectors dependent on chemical treatments, high-energy processes, or fossil fuel-based production methods are particularly exposed. Apparel dyed with non-compliant chemicals, agricultural produce lacking traceability, or metal goods with unverified energy sourcing face potential rejection or heavy levies. These barriers apply across the value chain, impacting not only primary producers but also ancillary service providers such as packagers and logistics firms.
Compliance Increases Operating Costs
Shifting to cleaner technologies, renewable energy, and compliant packaging demands capital and operational changes. These adjustments require upgrading of equipment, staff training, documentation systems, and third-party audits. For MSMEs with limited financial buffers, such requirements introduce cost pressures that can erode pricing competitiveness.
When compared to exporters from countries with subsidised compliance ecosystems, Indian MSMEs may find themselves at a disadvantage. Products priced aggressively to secure international buyers could become unviable once compliance costs are factored in. Without economies of scale, these smaller enterprises carry the weight of transformation more acutely.
Consumer and Buyer Preferences Are Unforgiving
In international markets, environmental credibility now influences buying decisions. Retailers and procurement agencies increasingly prefer suppliers who demonstrate sustainability through certifications, process transparency, and low-carbon supply chains.
MSMEs lacking recognised certifications or verifiable documentation may find themselves excluded from tenders, retail shelves, or digital marketplaces. The lack of traceability also diminishes brand credibility, especially in segments like organic food, sustainable textiles, or ethically sourced leather. Buyers are moving towards long-term relationships with suppliers who align with climate-conscious strategies, reducing the chances for one-time contracts or spot orders.
Green Financing Is Emerging as a Gatekeeper
Financial institutions and insurers are integrating environmental risk into lending decisions. Exporters unable to quantify and reduce their climate-related risks may face increased interest rates, limited insurance options, or outright denial of financial products. Banks and credit agencies in many countries are aligning with ESG mandates, further tightening access to international financial support.
For MSMEs, this creates operational risks that go beyond immediate trade disruption. Working capital cycles, investment in expansion, and credit-backed procurement all face constraints when green compliance is absent. Even domestic financing options are beginning to reflect similar screening norms, especially where government-backed green schemes are involved.
Government Support Must Focus on Implementation, Not Just Intent
India already has policies in place to support more sustainable manufacturing and exports. But unless these are targeted more sharply, toward regions and sectors that face the toughest compliance challenges, they will not bring real change. Broad subsidy schemes or general awareness drives will not cut it anymore.
Smaller manufacturing hubs, especially those in export-linked sectors, need direct technical help to meet international environmental requirements. This includes support for paperwork, audits, and reporting. Tailored incentives, for switching to cleaner technology, recycling systems, or green certifications, can help offset the extra cost that small businesses face when trying to meet these standards.
Helping Indian MSMEs get visibility at international green trade fairs and building connections with global industry groups can improve both market access and credibility. Shared solutions, like centralised certification facilities or access to community renewable energy grids, can ease the financial and operational load for individual companies.
Change Has to Start on the Ground
If MSMEs want to stay competitive in global markets, they will have to act early. Moving to solar rooftops, using biofuels, or setting up hybrid wind systems are real options, not distant ideas. Swapping old machines for more energy-efficient ones is another step in the right direction.
Digital tools can make this transition smoother. By using IoT-based systems to monitor energy and resource use, businesses can track their emissions, manage consumption better, and provide clear data to customers who now demand accountability.
Changes in the way fuel is sourced, chemicals are used, and waste is handled can all make a difference. When these efforts are taken up by industry groups collectively, the impact multiplies. Shared certifications, open discussions between buyers and suppliers, and knowledge exchanges within industries can build resilience and cut down duplication of efforts.
Sustainability Now Shapes Market Access
Buyers around the world are increasingly looking at how a product is made, not just how much it costs. Indian MSMEs that once competed on price now need to meet higher standards of sustainability to stay relevant. Cleaner production practices and better documentation are quickly becoming must-haves rather than optional extras.
Growth in exports now depends as much on a company’s ability to meet environmental norms as it does on product pricing. Those who adapt early will find it easier to grow. Those who delay may find themselves locked out of key markets.
Trade policy is no longer insulated from environmental policy. The ability of India’s MSMEs to remain competitive will depend on how quickly they can transition their operations in line with external expectations. Compliance is becoming a qualifier, not a differentiator. Those unprepared to meet environmental demands may find doors closing, not through tariff wars, but through quiet exclusions in procurement strategies.
Climate change policies in other countries are already shaping the future of Indian MSME exports. The challenge is operational and immediate. Those sectors that recognise this early and respond with clear, phased action stand a better chance of retaining their presence in global trade.
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